Creative Leader
alldayipabutton.jpg

CREATIVE DIRECTION | 360 Campaign (All Day IPA)

Led development of multiple brand campaigns (ATL, BTL, Social, Integrated, Experiential etc…) for All Day IPA over 5-years and helped brand reach 8th largest craft brand and #1 craft can pack during this time. Below is a snapshot of one of the more recent brand campaigns I led as Creative Director.

Written, Directed and Produced by Rick Fortier; Director of Photography, Editor and Assistant Producer Marc Moline; 1st AD Steven Cummings; PA Aly Kuch ;PA Brett Haberkorn; Photography by Wojtek Dabrowski ; Music by Kyle Campbell; Voiceover by Greg Johnson

Written, Directed and Produced by Rick Fortier; Director of Photography, Editor and Assistant Producer Marc Moline; 1st AD Steven Cummings; PA Aly Kuch ;PA Brett Haberkorn; Photography by Wojtek Dabrowski ; Music by Kyle Campbell; Voiceover by Greg Johnson

Screen Shot 2021-01-02 at 11.03.57 AM.png